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Wisdom lighting development revealed! How to break through the disadvantages of lighting industry?
1. development context: continuous support by national policies
With the acceleration of urbanization and the continuous development of science and technology, smart city has become the upsurge of urban development and reform. In recent years, the state has promulgated various policies to promote the development of smart cities. Major cities have responded to the policy, and smart lighting has become a boom. The overall investment in urban environmental infrastructure construction in China is on the rise, and the investment in road construction is gradually increasing, which will also promote the development of the city's lighting industry.
2. development status: intelligent penetration rate is low
With the continuous advancement of 5G construction and the deepening of the application of the Internet of Things, the pace of the country's smart city construction is also accelerating. In 2020, the penetration rate of intelligent commercial lighting is low, and with the improvement of urban operation efficiency, the scale of intelligent lighting market is also expanding.
3. development trend: smart lighting industry continues to develop
The smart lighting industry is affected by the policy dividend, and the multi-function street lamp has played an irreplaceable role in the smart city with its special advantages. The use of multi-functional street lights can not only beautify the urban road environment, but also integrate the street light poles, traffic facilities poles, road name plates, guide cards, etc. along the road, which greatly reduces the cost of the government and improves the efficiency.
4. industry transformation: brands show their pass into the market with intelligent lighting affected by policy dividends, intelligent lighting industry development prospects are better. But through market research found that intelligent lighting market is not optimistic. Because the price of intelligent lighting products is relatively expensive, it is difficult to be generally accepted by the public. In addition, at this stage, there are many intelligent lighting products in the market with cumbersome functions, but they are sold at high prices, and the products do not meet the psychological expectations of consumers and are not paid. Moreover, according to many consumers and businesses reflect, intelligent lighting system installation and debugging procedures cumbersome, high after-sales costs, prefer to buy traditional lighting. In order to break the bottleneck of the development of intelligent lighting, major brands enter the market by extending product lines, expanding designer channels, and establishing intelligent lighting experience stores.
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